As insurance producers, we sell a PROMISE. It's not sexy, not exciting, and it's not even real to many people. It is our job to prescribe just what the Doctor orderedโฆ dopamine. Dopamine is the key to selling insurance.
In 1996, Southwest Airlines was faced with an interesting problem when more than 100 cities were calling for them to expand service to their locations. Instead of jumping on the opportunity, Southwest turned down over 95% of the offers and began serving just four new locations in 1996. They left significant growth on the table. Why would a business turn down so much opportunity? And more importantly, what can we learn from this story we can put to use in our own lives?
We all know 'practice sells insurance.' Being deliberate with your practice develops the muscle memory it takes to win. Here's how we do it.
Frustrated with doing all the right things and still not closing? Here's why focus on the customer service indicators that we CAN control today matters.
Think tedious tasks don't lead to success in insurance sales? Think again! Learn what tasks set your agency up to see profitable results.
What's the best way to hedge against everything going wrong at once? Read our insight on the value of insurance agency preparedness.
Better insurance sales don't mean you need MORE customers. Make opportunities by looking beyond auto insurance. Learn more.
Do you have a backwards mindset? Whatโs that, you ask? Folks in sales who have a backwards mindset have in mind that all of their customer and prospect interactions must end with a closed deal. This really must be eliminated. Changed. When you have this mindset, you are playing the โshort gameโ and you may never realize long-term results or it will be a long way down the road.
The final segment of our ๐ฎ๐ฌ ๐ฃ๐ผ๐๐ฒ๐ฟ๐ณ๐๐น ๐ช๐ฎ๐๐ ๐๐ผ ๐๐ฟ๐ฒ๐ฎ๐๐ฒ ๐๐ผ๐ป๐ณ๐ถ๐ฑ๐ฒ๐ป๐ฐ๐ฒ. We can all use a boost from time to time!
We've already offered 10 tips to boost your confidence in insurance sales. Like anything, some tips will work for you and others may not. Here are 5 more to test out.
