📹 60 Seconds To The Top

2021-06-22T20:35:04-04:00February 17th, 2021|Work Processes|

This Morning Huddle video originally aired as part of our Mastermind Members’ Daily Virtual Coaching. Mastermind Members receive video training each morning to use as a Team Member meeting, accountability tool, or general resource for great information about insurance, sales, productivity, efficiency, mindset, personal development, and more. Learn more about our programs for Insurance Agency Owners and Insurance Agency Team Members.

I want to give you something actionable because you hear me talk about how knowledge is great; action is way better.

Knowledge without action is simply a waste of energy.

I strive to give you something that you can take immediate action on. So you can go out, do it, make an impact, make a difference, and improve yourself.

This is a powerful exercise and a powerful mindset. It’s an easy game to play that every person can do today.

The game is called ’60 Seconds to the Top.’

Most of you are probably working 6-8 hours today, and I’m asking you for 1 minute.

I’m going to ask you for six different 10-second intervals.

Do this six different times, and it will take you 10 seconds or less, for a total of one minute.

I call it ’60 Seconds to the Top’ because you will inevitably end up at the top of your production board or rankings when you do this consistently, day after day. In doing so, you are helping your agency succeed each month and year.

Sometimes these are called ‘pivots.’ I call them ‘transitions,’ ‘plus 1,’ or ‘going beyond the transaction.’

There is going to be a number at your agency. There will be dozens of reactive events. Meaning someone is going to call the office, someone is going to email you, and someone is going to walk into your office. The question is, when you finish the service transaction, what are you going to do next?

Here’s the challenge. Six different times I want you to pivot, transition, or go beyond that service transaction with an opportunity.

Whatever you ask for is 100% up to you, and it could be different all six times. Maybe you’re asking for something as simple as a Google review, asking for a referral, asking for a general policy review, or asking for a specific product. They don’t have to be complicated.

You can say things like, “Hey, while I have you,” “How come we do this but not that?” “I just took care of your payment, and oh by the way..” and pivot or transition to what you want.

Step 1 of this is to identify the opportunities you know will be in front of you. Whether it’s payments, a vehicle change, a general question, or something claims-related, look at the opportunities you know will call in or come into your agency today. Then start looking at your transition statements.

What are you comfortable with?  “Oh, by the way,” “You know while I have you,” “Hey, I just noticed…”

Whatever it is you’re comfortable with, practice it. Practice it back and forth with your agent or with a fellow team or Mastermind member.

The most important part of this is to do it.

Do it six times.

Write down, “I will pivot six times from service to sales today and track them.”

I promise, if you do this six times today, you will have 1 or 2 people that will listen to what you are offering, consider what you are offering, schedule that appointment, give you a referral, or take a quote.

The key is: you have to do it.

This is how you move from average to good, from good to great, from great to exceptional. It’s a numbers game.

When you consistently do this, just six times a day, and you work 210-220 days in a year and get 1 out of 6, that’s an additional 210-220 opportunities that you get every year.

With those opportunities and everything else you are consistently doing, you have no choice but to end up at the top.

Take immediate action. This is not difficult to do, but it’s even easier not to do.

Don’t be the person who says, “I’m just not comfortable with it.” Take action.

60 Seconds To The Top.

Write down, “I will transition six times, and I will pivot six times from service to some opportunity.”

Is your agency optimized?

Are you consistently:

  • Connecting with key community influencers
  • Posting on social media
  • Having team meetings
  • Holding your team accountable
  • Staying on top of industry updates

You know what to do; you just need a hand. That’s where we come in.

> Schedule a demo now!

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